Junior Marketing Manager - Bilingual German/English


About the Role

Location: Germany or United States – 100% remote

Native/Bilingual Level of German and English required


Apex Social brings together young experienced educators, therapists and care providers with families who have special care needs and provides personal & career development through a unique, collaborative work experience for Care Professionals from other states within the US and Germany.

The “Junior Marketing Manager – Bilingual German/English” will be responsible for designing, creating and managing content across digital channels such as social platforms, website and CRM communication. The role will focus on relationship building with existing DACH customers, as well as generating and converting new leads in the DACH market. The Junior Marketing Manager reports directly to the Sr Digital Marketing Lead and thrives in a rapidly changing remote work environment and speaks German and English fluently.

Job Description

  • Design, create and manage engaging content across social platforms, blogs, website and app
  • Manage social media channels, e.g. TikTok, Instagram, Facebook and Linkedin
  • Build digital and automated program to engage our dedicated In-Country Care professionals and treat them as an extension of our team, e.g. via social media cooperations, and build strong and genuine relationships with regular communication
  • Help develop and maintain a fun, inspiring and empowering brand messaging across key digital channels, while brainstorming new and creative growth/outreach strategies
  • Collaborate on CRM content development and roll-out to ensure brand alignment across all DACH channels
  • Help manage and analyze PPC campaigns to accelerate business growth
  • Engage in different digital projects with internal and external team, develop and implement project plans to enhance customer experience, build culture, and support conversion and lead generation


  • Native/Bilingual Level of German and English
  • Located either in Germany or the United States
  • Degree in in Marketing, Communications or an education from the healthcare industry, such as Physical-, Occupational-, or Speech Therapy, Childhood-Education or other related field
  • Strong written and personal communications skills
  • Positive attitude and ability to learn quickly
  • Proficiency with Google Workspace and digital affinity
  • Strong quantitative skills
  • Empathetic mindset and team player
  • Highly dependable, very organized, analytically inclined able to work independently and remotely

Preferred Qualifications:

  • Experience in a live-abroad program, e.g. as an AuPair or Apex Social Care Professional
  • 1 year of Digital Marketing experience, with a focus on social media and CRM

About Apex Social

Our Vision: 

Apex Social Group is known and trusted as the most respected service organization in the world, helping all we serve to reach their full potential.

Mission – Unlocking children’s greatest potential through integrating skilled care professionals and cultural exchange into their family’s daily life.

  • Empowering Children to develop to their fullest abilities through consistent, one-on-one, in-home care. 
  • Empowering Care Professionals by providing personal & career development, experiential learning and cultural enrichment through a unique, interdisciplinary work experience. 
  • Empowering Families by providing specialized, skilled childcare and cultural exchange in the home through an individualized recruiting and matching process and the creation of an Apex Individualized Care Plan. 
  • Empowering Schools & Universities by providing career coaching and support for their students and alumni to gain interdisciplinary, paid work experience & continuing education in Germany, the United States and Australia.
  • Empowering Team Members by providing a collaborative, remote work environment with opportunities for training and growth as well as a commitment to our mission ensuring that we find purpose, fulfillment and a sense of belonging in our careers.

Why join our Team?

You Love Work with a Purpose

You thrive when your work really matters and you love seeing that you are making a difference in other people’s lives. Knowing that you are working with families and linking them to Professionals that can help their children to grow and succeed is heartwarming. It never gets old.

You Love Working with People

You have a passion for working with families and care professionals, helping them to find their passions and achieve their goals.

You Want to Help Families with Special Needs

You enjoy building relationships with host families, Care Professionals and most of all, enhancing the lives of host children with and without special needs.

You are Seeking Work-Life Balance

You think that being able to work from home and working for an organization “that gets special needs,” is incredible.

You want to be Part of a “Dream Team”

Join supportive colleagues spanning three continents who seek new ways of continued learning. Work on a team centered around respect, support and collaboration. Be a part of the ‘cultural bridge’ connecting our Apex care community to the amazing cultures throughout the US, Germany & Australia!

You Seek a Career with Growth Potential

With a growing organization like Apex, there is a strong potential for growth and career development.

Apply now via LinkedIn Easy Apply or send us an Email with your resume and cover letter.